CMS Integration

CMS Integration

Making changes on a website used to be a fairly complicated process. Content management systems (CMS) were built to remove this complication.  CMS solutions can be integrated with your website to allow any user within your organization to make changes to pages and information on your site quickly and efficiently.

 

What is a CMS?

A CMS is an online application that has been integrated with a website for the sole purpose of making on-the-fly changes to content. It allows you to edit, publish, modify, and organize all of the content on your website without having to know extensive amounts of code. It is designed to streamline changes to your site and make it easier for users of all types to improve your website.

 

Open Source Content Management Systems

Open Source Content Management systems are built by and open to the larger online community for development.  These types of CMS solutions are beneficial because they are generally free and usually offer many community-driven plug-ins that can be helpful for many different types of applications.

Some of the most popular Open Source Content Management systems are:

  • Umbraco
  • Wordpress
  • Drupal

Marcel Digital has experience implementing open source systems for many different types of applications. Whether your site is built for lead generation or eCommerce, open source solutions can be your answer to a free, efficient content management system.  Our team is also one of the elite agencies to be Umbraco certified.

 

Proprietary Content Management Systems

A Proprietary Content Management System is a system that was specifically designed by a company and sold as a solution.  These types of systems generally offer better support than their free counterparts, but usually have a monthly or annual subscription fee.  These can be beneficial if you are looking for more support from the developers of the CMS.

Here are some examples of these types of CMS:

  • Ektron
  • Oracle WebCenter
  • IBM Enterprise Content Management
  • DotNetNuke

Marcel Digital can aid in the implementation of your content management system no matter the type of system you choose to use. Our team has a diverse set of experience capable of handling the implementation of your CMS.

By implementing a CMS for your website, you enable your marketing teams and web teams to focus on doing what they each do best. With the right system, any user on your team can make the necessary updates to your website without worrying about going through a development team and wasting precious time on potentially mundane tasks.

 

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What Our Customers Think

We used Marcel to help audit and improve our Google Analytics setup. They presented and executed a solid plan for making sure we were accurately tracking the metrics that were most important to our business. Everyone I worked with was very smart, accommodating, and easy to work with. Marcel Digital should be on (and probably at the very top) of any shortlist of agencies you're considering for this type of work.

- Nick Altmann, Kapow

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Marcel Digital has produced infinitely more subscribers for us than radio, magazines, and newspapers. I wish I would have known, because I would have taken every penny from those budgets and reallocated to you. Marcel Digital is doing an amazing job!

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