Search Engine Optimization

Search Engine Optimization

Since 2003, Marcel Digital has been the professional SEO firm that brands trust to drive more targeted search engine traffic, leads and sales to their website. From the data we collect to the recommendations we make, we have one simple purpose - to build you a flexible SEO strategy that results in sustainable and consistent long-term growth for your business. This is why Marcel Digital has a client retention rate of over 95% and 14 years of tangible organic ROI - we help you make smarter business decisions that get results.

Top SEO Firm Chicago -


SEO Audit & Prioritization

To start, our SEO experts leverage our best-in-class tool suite to analyze your website and analytics, getting the full scope of your overall SEO performance. We look at not only your current on-site strategy and technical issues, but we also look at your off-site strategy, such as local SEO and backlink profiles, to find opportunities with the greatest potential impact. We also incorporate our team of user experience and web development experts to build a truly multi-faceted SEO strategy that results in long-term organic growth.

Our in-depth SEO audits include:

  • Traffic analysis
  • Backlink analysis
  • Competitor analysis
  • Content analysis
  • Technical error analysis
  • User experience analysis
  • Indexability analysis

We then prioritize our findings and recommendations based on our proprietary scale of organic impact to ensure you see ROI out of the gate and ongoing. After our research and analysis, we will present our strategy, timelines, and projections to your team to keep us accountable of our tasks and goals. When it comes to strategizing, we leave the guesswork to the other agencies - our strategies are based on a single source of truth: the data.

Drive Organic Traffic & Conversions

Our SEO recommendations are made with the sole purpose of driving more qualified organic traffic to your website and inspiring more users to convert once they are there. With a clear picture of your target audience in mind, and armed with the data needed to drive your strategy, we ensure your website is drawing the right audience by:

  • Publishing relevant, insightful content
  • Building quality, relevant links
  • Increasing brand awareness
  • Attracting highly qualified searchers

When coupled with our Conversion Rate Optimization services, we're able to find the bottlenecks holding back your users from converting, fix them, and drive more leads and revenue through the organic traffic that's already coming to your website, with no work required on your end! We do it all!

Why You Should Use Marcel Digital

Simply put: we get results and the digital marketing industry recognizes us for it. Not only is Marcel Digital’s team of professional SEO experts both Google Analytics and Tag Manager Certified, but we're also Moz Oracles (the leading inbound marketing website in the world) and we're regular contributors to various blogs and forums across the industry, such as Huffington Post, Forbes, and Inc.

We're trusted. We're sought after. We're the real deal. We're the agency other agencies go to for SEO.

Want to see what we can do? Get a complimentary SEO analysis on us - no strings attached.

Having trouble reaching your organic goals?


If you like what you see, let's work together.

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What Our Customers Think

Your honest and open approach to SEO was refreshing, and I cannot tell you how much I appreciate your direct communication regarding realistic SEO expectations. Your team worked with us to fulfill our goals and needs, while leaving the integrity of the site and our vision intact.

- Sarna B. Lee, Gold Dust Partners

Marcel Digital has produced infinitely more subscribers for us than radio, magazines, and newspapers. I wish I would have known, because I would have taken every penny from those budgets and reallocated to you. Marcel Digital is doing an amazing job!

- Andrew G. Athy, The Dilectio Group, Inc.

It is a pleasure to work with your staff. They have been responsive and courteous from day one. They listened to what Doral wanted to accomplish and took the time to build a customized campaign. The results are obvious.

- Peg O'Shea, Doral Michigan Avenue

We used Marcel to help audit and improve our Google Analytics setup. They presented and executed a solid plan for making sure we were accurately tracking the metrics that were most important to our business. Everyone I worked with was very smart, accommodating, and easy to work with. Marcel Digital should be on (and probably at the very top) of any shortlist of agencies you're considering for this type of work.

- Nick Altmann, Kapow

“Marcel Digital has been a trusted partner of ours for many years.  We are always in close communication and they are consistently helping us get the most out of our online campaigns. When we are not talking strategy, they are bringing us new ideas to help take us to the next level of success.  I always look forward to speaking with them and couldn’t be happier with the relationship we have developed.”

- Ken Quandt, Rush University Medical Center