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Our Insights
Our Insights hub brings together strategic thinking and hands-on experience from across our team. Here, we share practical perspectives on SEO, paid media, web development, analytics, conversion optimization, and more. Grounded in real client work and real results. Whether you’re shaping strategy or executing day to day, you’ll find clear, actionable ideas to help you make smarter decisions
WAV and Marcel Digital Win a Web Excellence Award
Marcel Digital is excited to announce that we have won a Web Excellence Award for our work on the WAV website! The website was built using the Umbraco CMS and integrated with NetSuite, a cloud-based business management software.
Welcoming Kyle Eck to Marcel Digital
Web Developer Kyle Eck joins the Marcel Digital team, bringing an extensive background and expertise unique to Umbraco.
Let's Talk GA4
Dan Kipp shares his thoughts about Google's auto-created GA4 accounts, new limitations and challenges you might face, as well as a couple quick solutions.
The Website Planning Guide: Chapter 1 (Before the Project Begins)
The first of three chapters in our website planning guide covers key items to address before your new web project even begins.
The 2023 Marcel Digital Playbook Meeting
Recapping the 2023 Marcel Digital Playbook Meeting, including our company values and celebrating 10 years as an Umbraco Gold Partner.
Setting Effective Goals for B2B Websites
In this blog post, you'll see how setting S.M.A.R.T. goals can help you build an effective b2b website for lead generation and more.
Celebrating 10 Years as an Umbraco Gold Partner
Marcel Digital is proud to celebrate 10 years as an Umbraco Gold Partner and we look forward to many more!
Umbraco 10 Year Celebration
Join Marcel Digital, as we celebrate 10 years of being an Umbraco Gold Partner!
Quick Digital Marketing Predictions for 2023
Kyle Brigham outlines his digital marketing predictions for 2023 in this video from Marcel Digital.
Use Caution When Exploring ChatGPT and Other AI Tools for Your Content and SEO
There is no simple answer to these questions, but this post will take some time to explore the grey area.
Marcel Digital's Year in Review 2022
As we come to the end of another wonderful year at Marcel Digital, we wanted to recap some of the highlights as we finish 2022 strong and throw ourselves into 2023:
