Vanessa started her digital marketing career in 2017 and brings a strong specialization in SEO strategy to the Marcel Team. She has extensive experience tracking and maintaining SEO best practices against Google’s ever-changing algorithm and uses a data-forward approach to discover and optimize keyword opportunities. But more importantly, Vanessa effectively shares the “why” behind researched insights to empower clients to make the best long-term strategic decisions.
In addition to her proven track record, Vanessa helps marketers understand SEO principles from advanced research to basic content optimizations. This includes performing keyword analysis, reviewing reports, off-page and on-page recommendations, and technical SEO. She takes time to build relationships and get to know the unique challenges of our clients to meet their marketing objectives.