Our Insights

Let's Talk GA4

Dan Kipp shares his thoughts about Google's auto-created GA4 accounts, new limitations and challenges you might face, as well as a couple quick solutions.

The Website Planning Guide: Chapter 1 (Before the Project Begins)

The first of three chapters in our website planning guide covers key items to address before your new web project even begins.

The 2023 Marcel Digital Playbook Meeting

Recapping the 2023 Marcel Digital Playbook Meeting, including our company values and celebrating 10 years as an Umbraco Gold Partner.

Setting Effective Goals for B2B Websites

In this blog post, you'll see how setting S.M.A.R.T. goals can help you build an effective b2b website for lead generation and more.

Celebrating 10 Years as an Umbraco Gold Partner

Marcel Digital is proud to celebrate 10 years as an Umbraco Gold Partner and we look forward to many more!

Umbraco 10 Year Celebration

Join Marcel Digital, as we celebrate 10 years of being an Umbraco Gold Partner!

Quick Digital Marketing Predictions for 2023

Kyle Brigham outlines his digital marketing predictions for 2023 in this video from Marcel Digital.

Importance of Project Managers For a Web Development Project

Use Caution When Exploring ChatGPT and Other AI Tools for Your Content and SEO

There is no simple answer to these questions, but this post will take some time to explore the grey area.

Marcel Digital's Year in Review 2022

As we come to the end of another wonderful year at Marcel Digital, we wanted to recap some of the highlights as we finish 2022 strong and throw ourselves into 2023:

Google's Helpful Content Update is Now Live Globally

Big news from Google this week: their Helpful Content Update was rolled out globally on December 5th.

Digital Marketing Associate Program

How to Choose the Right CMS Platform

How to Manage a Website Redesign Project

A website redesign can grow conversions, lower bounce rates, improve usability, and boost overall productivity for your website and, by extension, your business.

Marcel Digital Participates in Expert Panel: Umbraco as a Composable DXP

s part of the Umbraco US Summit 2022, our very own Kyle Brigham got to participate in a panel of experts discussing the Umbraco CMS as a composable DXP (digital experience platform).