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Our Insights
Our Insights hub brings together strategic thinking and hands-on experience from across our team. Here, we share practical perspectives on SEO, paid media, web development, analytics, conversion optimization, and more. Grounded in real client work and real results. Whether you’re shaping strategy or executing day to day, you’ll find clear, actionable ideas to help you make smarter decisions
Creating a Sustainable Web Design with Umbraco: A Guide for the Modern Web Developer
In the digital age, the environmental impact of our online presence is a growing concern.
Leveraging Azure for Website Migration: A Success Guide by Marcel Digital
In today's digital age, the cloud has emerged as a powerful tool for businesses seeking to streamline operations, enhance scalability, and foster growth.
Threads - the fastest growing app in history
TL;DR in a world of endless shiny things to distract marketers (Apple Vision Pro anyone?), Threads is worth investigation and experimentation, whilst not distracting significant focus from your organizations existing marketing goals.
Mastering B2B SEO: A Comprehensive Guide to Success
Search Engine Optimization (SEO) has become an indispensable tool for businesses looking to establish a strong online presence and drive targeted traffic to their websites.
What is a Digital Experience Platform (DXP)?
Today, we're going to discuss both and why they're important to understand for your organization.
Juneteenth Children's Book Drive
As part of Marcel Digital's unwavering dedication to philanthropy, we are thrilled to share our recent initiative in honor of Juneteenth.
Maximizing the Benefits: How to Ensure a Seamless Upgrade to Umbraco 11
As we all know, the digital world is in a constant state of flux. New technologies are introduced, coding standards are adjusted, and the web as we know it continues to evolve.
Umbraco vs Sitecore: Which CMS is Better for Your Business?
In the world of Content Management Systems (CMS), there are various options to choose from, each with its own set of strengths and weaknesses.
Unveiling Umbraco 12: A Leap Forward in CMS Evolution
Ready for the next version of Umbraco? Discover Umbraco 12 and its transformative features, including its Content Delivery API, .NET 7 support, and headless capabilities.
A Complete Guide for Upgrading Umbraco 7 to 11
Upgrade your Umbraco CMS from version 7 to 11 with confidence using our comprehensive guide. Learn about the importance of upgrading, the benefits of moving to Umbraco 11, and follow our step-by-step process for a seamless transition.
The Ultimate SEO Website Migration Checklist
Nothing negates the excitement of a newly designed or restructured website like your search engine rankings, traffic, and conversions tanking as soon as you hit publish, but it does happen.
Codegarden 2023 - Day 1 Recap
What's happening at Codegarden 2023? Check out the latest video from Kyle Brigham, as he dives into the highlights from day 1 of the Umbraco conference!
