Insights

Using Off-Page SEO to Boost Brand Visibility

Tuesday November 7, 2017
2017-11-07) When it comes to Search Engine Optimization, it’s extremely easy to get caught up on the on-site efforts that we often forget that most of our SEO equity comes from off-site tactics. Here are ways to boost your brand visibility through off-site SEO.

4 Customer Retention Strategies That Work

Tuesday October 24, 2017
2017-10-24) As marketers, we're always looking for new and exciting ways to introduce our brands and products to prospects in hopes that that experience will end with a purchase or conversion. However, as we all know very well, acquiring new customers or leads isn't as simple as it sounds...

SEO for Startups & Growth-Focused Businesses

Tuesday October 17, 2017
2017-10-17) Having a solid Search Engine Optimization (SEO) strategy for any business website is imperative, but it's especially important for brands in the always competitive and fast paced startup mindset. In this post, we discuss SEO tips for startups.

5 Signs Your SEO Strategy Isn't Working

Tuesday October 3, 2017
2017-10-03) A dinner I recently had with a marketing manager friend of mine about the transparency of SEO reporting got me thinking about the best ways for marketers to quickly answer the question, "Is our SEO strategy working?"

How to Use Google Analytics New Intelligence & Insights Reports

Thursday September 21, 2017
2017-09-21) Google has recently launched Analytics Intelligence which carries with it a suite of powerful tools, including the ability to ask Google questions and also for Google to notify you of abnormalities that are impacting your website's performance. Learn more here!

4 Reasons Why You Should Respond to Reviews

Wednesday September 20, 2017
2017-09-20) I am always amazed when a business or brand doesn't respond to reviews left by users. One of my first thoughts is usually "What an amazing opportunity missed...", but more often than that it's "How

The Myth of Ranking Number 1 on Google

Thursday September 7, 2017
2017-09-07) There’s a common misconception about SEO for those unfamiliar with the service and how it works. Usually, when one says or hears the letters “S-E-O” they think, “Oh, you get people to rank number 1 on Google". That's not necessarily true...

5 Umbraco SEO Packages You Need Right Now

Tuesday August 22, 2017
2017-08-22) As an Umbraco Certified Gold Partner, Marcel Digital chooses the Umbraco CMS to give our clients the full control and versatility needed to bring their website vision to life.

5 Reasons to Choose Umbraco CMS

Sunday August 13, 2017
2017-08-13) When it's time to choose a CMS for your new website or website migration, it's best to seek control, stability, and versatility with your CMS platform. Here's why Umbraco is the CMS of choice for Marcel Digital and our web development projects.

We're Digital Agency Network's Featured Agency

Tuesday August 1, 2017
2017-08-01) It's been quite the summer for Marcel Digital. From being named a Top SEO Agency by Clutch to celebrating 10 years as a partner of Chicago Lights, we're adding another accolade.